If you can grasp the latent needs of your customers in product planning or product development, and come up with a product that meets those latent needs, the chances of it becoming a hit product are much higher. However,
How do we get a hold of our customers’ latent needs in order to come up with a hit product?! Existing businesses cannot be stable forever either. We want to develop products with new concepts, but we want to
Do you have any of the following problems? There are no veteran skills left in the company. The same quality problems occur over and over again. I don’t know what is going on between organizations. The transfer of technology
I hear about job theory, but what is the methodology? I have read “Job Theory” by Professor Christensen of Harvard Business School and would like to know how it is deployed in the field. There are two different approaches to
The problems of a manager at a product development site Schedule delays become the norm due to chasing after quality problems Similar quality problems are repeated Difficulty in creating products with new concepts We are a consulting company specializing in
We started A3 reporting to make use of the company’s knowledge assets, but how do we reap the benefits? After learning about Lean Product Development, I decided to implement A3 reporting as a first step. I gave my employees
The causal map is a very powerful tool in Lean product development. It is a diagram that links the customer value variable, which represents the degree of customer value for a product, unit, or technical element, and the technical variables,
What is job theory? How can I use job theory in practice? Job Theory (Jobs to be done) is gaining attention as a marketing technique that increases the probability of innovation. Once again, what is “job theory”? We will also
I want to know what is the difference between Lean Development, Agile Development, and Lean Startup At Lean Product Development seminars, I am often asked what is the difference between Lean Development and Agile or Lean Startup. [/wc_row]
Is it taking too long to solve the quality problems that occur during the product development process?! Whether it is because of the complexity of the product system or the lack of actual skills of the engineers, it takes
